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Fashion Forwardness and Quality Service in Strathroy

When you first enter The Men’s Shoppe and Her Boutique, you are immediately welcomed by owners John and Donna Pammer, who are a friendly couple that started their business in Strathroy, Ontario 4 years ago.  The Men’s Shoppe and Her Boutique is a familiar place where locals go whenever they’re in need for sophisticated and fashion forward apparel.

The Pammers’ mission, has always been an honest one. “We’re a family owned and operated business that truly cares about our customers”; says John. “We do our best to offer great service and real value in a friendly and comfortable setting where you can build your own sense of personal style.”

This year, the Pammers are celebrating the launch of their second business; Pammer & Co. Shoes, which held its grand opening on May 7th, 2016. The idea for the second store occurred to Donna when another long-standing business in town closed its doors. “We had a small collection of shoes in The Men’s Shoppe and Her Boutique” stated Donna. “The sales we made there showed us that there was value in launching a new store on its own".

Strathroy’s core has a history of fashion forward men’s apparel and tasteful female boutiques, however; before The Men’s Shoppe and Her Boutique, there had not been any in Strathroy’s downtown area in over 5 years. The Pammers conducted market research and focus groups and discovered that there was a need for the products they planned to offer.

In the same manner, the Pammers’ came to realize that there was a need for an extension of their business that was devoted to footwear. As Donna describes it, it was a mix of intuition and proper planning that led them to open both operations.

Pammer & Co. Shoes offer a wide selection of European shoes and handbags. They have had a lot of media coverage since their grand opening and have already surpassed their sales goals for their first month.

What’s in store for the Pammers’ now?  Their main focus is to stay rooted with their community, and to ensure that there is communication about all they have to offer at The Men’s Shoppe and Her Boutique and Pammer & Co. Shoes. “Providing quality fashion items, in a friendly service environment is essential for customers who are looking for an above-average service experience, and an informed purchase” Donna says, smiling; “we ensure this at our stores.” 

Life in Middlesex County video

Middlesex County is very pleased to release their new “Life in Middlesex County” promotional video. The video offers a glimpse into the heart and soul of everyday life in Middlesex County; providing a memorable experience for the viewer.

“Life in Middlesex County” is being officially launched on Middlesex County’s Economic Development website, www.investinmiddlesex.ca. As part of the County’s Resident Attraction Strategy, the video depicts the richness of Middlesex County, and the many reasons to call Middlesex County home. “We wanted to showcase all that Middlesex County has to offer…” stated Cara Finn, Director of Economic Development “what better way to do this than to provide a first-hand view of our Middlesex County community?”.

For long-term residents, and newcomers alike, the new “Life in Middlesex County” video is a testament to the abundance of opportunity that Middlesex County holds.

To view the exciting new “Life in Middlesex County” video, please visit www.investinmiddlesex.ca/living-here



Spotlight on Middlesex Agri-Business …

In partnership with the Middlesex Federation of Agriculture, Western Fair District, and the Ontario Federation of Agriculture, Middlesex County’s Department of Economic Development has teamed up to bring attention to Agri-business in the area.  Be sure to watch  the Fields to Forks features every Tuesday on CTV News and check out our vignette at http://london.ctvnews.ca/video?playlistId=1.2869456



Middlesex-London Community Food Assessment Launched

(London, ON) June 16th, 2016- This morning local groups took the first step toward creating a more sustainable food system, unveiling the Middlesex-London Food Assessment and announcing the creation of a food policy council.

The collaborative team of London Community Foundation, the Middlesex-London Health Unit, the City of London and Middlesex County, proudly unveiled the Community Food Assessment this morning at Covent Garden Market. Alongside the presentation of the assessment, the Middlesex- London Food Policy Council was announced with a call for applications asking Londoners who are passionate about food to submit an application to join the council.

The Middlesex-London Community Food Assessment is the result of the contributions of hundreds of Middlesex-London community members. From food production to food consumption, risk management to waste management, innovation and technology to policy and advocacy, this assessment identifies specific strengths and assets in the region, important areas to cultivate, and strategic opportunities for food systems change.

The assessment is the map with which the future Middlesex-London Food Policy Council will chart a path towards a more local and sustainable food system. Recognizing the need for the Middlesex London community to come together to improve the region’s local food system, the Food Policy Council will coordinate community efforts to create systems change and advocate for local food issues.

“Early on, London Community Foundation identified the community’s challenge with increasing rates of food insecurity,” says Martha Powell, President & CEO, London Community Foundation. “Even though many groups are working to address the issue, there is a lack of a collaborative and systemic approach. By convening the right people, we have the opportunity to tackle food security and change the way our community thinks about food.”

"Londoners are way out ahead of us in recognizing that we need a strong local food system -- especially the entrepreneurs who are taking meaningful risks to do things differently,” says Jesse Helmer, Chair, Middlesex-London Board of Health. “I hope that the Middlesex London Food Policy Council will be a means for Londoners to make change at the systems level to build the sustainable local food system we need." 

"The County is very much looking forward to working with our urban food partners on a Middlesex- London Food Policy Council,” said Marcel Meyer, Middlesex County Board of Health. “We want to improve the link between the farmer and the consumer. This initiative provides the chance to contribute and change our local food system to something healthier, more sustainable, better coordinated, and more local." 

The vision of the Middlesex London Food Policy Council is a community that sustains a healthy, safe, equitable and ecologically responsible food system, which nourishes all local residents and is economically viable. The goal is to facilitate and support a safe, healthy and accessible local food system that is socially, economically, and environmentally sustainable.

To submit an application for the Middlesex, London Food Policy Council, visit:  http://www.healthunit.com/middlesex-london-food-policy-council

To view the Community Food Assessment, visit: http://www.healthunit.com/community-food-  assessment

About Middlesex-London Food Policy Council

Recognizing the need for the Middlesex London community to come together to create a sustainable local food system, the Food Policy Council will coordinate community efforts to create systems change and advocate for local food issues.

For further information please contact:

Vanessa Dolishny

Manager of Communications London Community Foundation 519-667-1600 x107